Affiliate Marketing Management, Affiliate Program Management

Affiliate Marketing Management is all about relationships. Our affiliate managers build relationships with your affiliates for you and get you the best placement on affiliate websites. Affiliates promote your product and services to bring you results and the better the placement you have on their websites, the better the results. Affiliates become the people who represent your brand, promote your products, bring new traffic to your website, and increase your bottom line. Generally, a well managed affiliate program will add 10% - 25% incremental sales to your sales channel each year. So if you're $100 million dollar a year company without an affiliate program, you could be leaving $10 million a year on the table.

What AIM Will Do For You:

Affiliate Marketing Program Management FAQs

Q. How does affiliate marketing work?

A. Successful affiliate program marketing management works by ensuring your product or service is prominently featured on as many relevant high quality, high traffic websites as possible so your customers can find you with as little searching as possible. AIM's professionally managed affiliate marketing programs can often add 10% - 25% incremental sales to your online sales each year.

Q. What are the risks of affiliate marketing?

A. Without proper experience or affiliate program management from you affiliate marketing manager, your website can end up being promoted through undesirable websites that have nothing to do with your product which waste time and money, dilutes your brand or misrepresents your products or services. Alternatively, without proper management your program could not end up on any site at all.

Affiliate program management is about balancing your affiliate relationships with your internal goals, so that both parties benefit and remain profitable. AIM has built up a large network of professional, performing affiliates that ensure your product is promoted effectively to its target audience and as ethically as possible. We work closely with many "super" affiliates including shopping engine, loyalty, content, price comparison, coupon and deal site and influential bloggers. We also look deep into your specific niche and find the best possible websites to partner with, then bring them into the program to work with you.

Q. What do you do as part of managing our affiliate program for us?

A. Affiliate Management is our specialty:

• We design, launch, manage and grow your entire affiliate marketing program for any country around the world, regardless of where you are based
• AIM has an exclusive, large network of established and proven affiliates getting you exposure faster and to your desired target market
• AIM seamlessly incorporates this performance based model to ensure you the lowest advertising costs with the highest potential returns
• Our dedicated team uses expert analytics and monitoring to ensure all program terms and conditions are followed throughout the entire relationship and that affiliates remain interested and active in your program
• We manage all day to day inquiries and relationships with affiliates to ensure performance and a "top of mind" program presence in the affiliate community
• We create and design all tools affiliates need to succeed, including data feeds, videos, widgets, banners, text links, coupons, fresh copy, and more.

All Inclusive Marketing will take care of your program design, launch, implementation, affiliate recruitment, management, optimization, growth and creation of affiliate tools including banners, text links, data feeds, widgets and videos. The client is responsible for covering affiliate commissions, monthly incentives and additional affiliate marketing expenses such as trade shows and travel expenses.

Q. What are the benefits of hiring your company instead of hiring someone in house?

A. Here are just some of the benefits of hiring an OPM (Outsourced Program Manager) to manage your program for you:

• Save on in house operating costs
• You don’t have to worry about operating costs of having an internal employee who will need computers, phones, wages, benefits and more. That’s all taken care of on our end and this can save you lots of money over the long term
• No training required
• Our affiliate managers are experts in their field and know exactly what to do and how to help you reach your program potential
• Avoid costly mistakes
• Do you know what parasites are and out to avoid them? What do you do if someone breaks your terms and conditions? How do you recover from bad PR in the affiliate community? These are all areas that many in house managers do not know or understand, and can hugely impact the success or failure of your affiliate program
• Faster results
• Because we have already established relationships with many top performing affiliates, we do not need to start from scratch building our presence in the community. We have access to hundreds of thousands of affiliates through many different networks, and we can help you find the best affiliates for your program quickly and easily
• Better value
• Hiring an in house affiliate manager gives you two options: pay someone experienced a lot of money to manage your program, or pay someone fresh out of school to learn what to do from scratch. At AIM we believe in fair value pricing, which means you get expert service at fair value prices.

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