AAM, Author at All Inclusive Marketing
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Author: AAM

09 Jun 22 Useful Ecommerce and Mobile Stats for Fashion Retailers

Last month, AIM attended LA Fashion Digital, an ecommerce conference that included: 500 eCommerce professionals from fashion, lifestyle and beauty brands 80 speakers from top retailers and technologists Panels and discussions on mobile, social and influencer marketing, multi-channel marketing attribution, SEO/SEM, customer acquisition and retention, and...

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25 Jun 3 Ways to Optimize A Site’s Navigation and Consumer Experience Using Taxonomy

optimize website navigation using taxonomyWhen it comes to site navigation, exposure and visibility is definitely key. Much of the prized exposure comes in the form of banners, logo placements, sponsorships, and article features. As a merchant working with an affiliate, this symbiotic relationship is crucial and is a measurement for performance and success. The way to increase value with an affiliate or publisher from a client’s perspective is to assist in optimizing the user experience and help those consumers easily find your brand. A great example of this can be found on a deals and coupons site where there are hundreds, if not thousands, of merchants and offers throughout the site. How does one get found? Understanding the customer’s navigation experience can be of great benefit to both you and the affiliate.
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11 Feb 7 Savvy Tips to Increase Your Daily Productivity

Whether you’re a business owner, aspiring entrepreneur, or a dedicated employee, time always seems to be of the essence. On a daily basis, you run into tasks that can challenge your skillsets and even sometimes making them seem nearly impossible to accomplish. What contributing factors...

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