Having an affiliate program is an essential marketing strategy that many large and small e-commerce businesses are utilizing in the realm of online marketing. Not all e-commerce businesses like the idea of paying affiliates commission (sharing revenue) for sales that they might already make, but the benefits of having an affiliate program are far too great to be ignored.  In this industry, money is the name of the game and we are all here to play.

What is an Affiliate program? [Read more...]