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Now is the time to jump on your Black Friday preparation It is not even September and I already spotted some Halloween costumes out at Costco last weekend.   Before you know it, Pumpkin Spice latte’s will be here and my internal battle not to order one until October 1st will begin.   While my daughter’ are pouring over the latest back-to-school fashions, I am already requesting Q4 media kits from some of our biggest partners.  Yesterday I provided one...

All Inclusive Marketing is excited to welcome our newest travel & hospitality client, TurnKey Vacation Rentals to the AIM family.   TurnKey Vacation Rentals markets and manages premier vacation rentals in some of the most desirable locations in the U.S. They provide high quality service and peace of mind for owners and an exceptional experience for guests. Their comprehensive online marketing and distribution, 24/7 responsiveness, and sophisticated rate management help owners grow their vacation rental revenue by expanding listing visibility, converting inquiries into...

Last week in Snowbird Utah, Avantlink hosted their exclusive invite-only AvantExpo. This annual summit is one of a kind, and is only open to the best of the best in content, publisher, technology, management and partnerships within the performance marketing industry on Avantlink’s network. Companies such as REI, Fanatics, Backcountry, The Wire Cutter, Gear Institute (and AIM) attended and networked with each other in a casual, intimate setting. With only 100 attendees and plenty of activities and networking time,...

Overview of Types of Attribution for Affiliate At AIM there’s always a lot of discussion around attribution.  With a diverse team, a range of different marketing backgrounds, and a wide array of current clients across various industries, there’s a vast amount of experience and perspectives that serve to drive ideation and recommendations to best optimize the performance marketing efforts of our clients.   Additionally, we implement and execute these theoretical concepts for our clients, sifting through the complexity...

Here are some of my key takeaways and insights from How Influence Can Drive Results at Brainstation in Vancouver: THE BRANDS – KEY TAKEAWAYS Tech companies Assembly and Social Nature presented two influencer marketing tools to an audience of agencies, brands, and influencers. Each presentation showcasing insightful influencer marketing stats, concerns, product info, and case studies. The audience was engaged throughout and asked some very informed questions. Assembly is an influencer marketing tracking platform that enables marketers to build out...

This month I was honored with the #55 spot on Canada’s Top 100 Female Entrepreneurs list by Canadian Business, Profit and Chatelaine Magazines. (Before I continue, my sincerest thanks to each of you for this incredible honor!) As I sit and reflect upon my time as an entrepreneur, I feel overwhelmingly grateful and moved by the opportunities that life has presented me. Since starting my business in 2009, I have been recognized as a Top 40 Digital Marketing...

When reaching out to a lot of content publishers (bloggers), many show hesitations when it comes to affiliate for a multitude of reasons. Some have tried it before and have not seen the ROI they were expecting, others simply don’t know much about it, and some have this perception of “shady” affiliate marketing, possibly based on horror stories or disbelief at how much money you can really earn. It can be hard to cut through the...

Vancouver, BC, Canada, 3/3/16…Digital and performance marketing agency, All Inclusive Marketing (AIM), of Vancouver, BC, Canada, has been named Small Business of the Year by Small Business BC. The Small Business BC Awards recognize the outstanding achievements of BC’s entrepreneurs. “We are honored to have been chosen for this prestigious award, said All Inclusive Marketing CEO Sarah Bundy. We will continue to strive to achieve our vision of setting the new standard for what is considered exceptional...

For many Affiliate Summit West attendees, the details of those few days in Las Vegas are a distant (and in some cases fuzzy) memory. But what they won’t forget is the session, voted #1 in content, AIM CEO Sarah Bundy’s presentation, “10 Useful Affiliate Recruitment Strategies that Work.” Whether your affiliate program is new, or long-established, you are a veteran in this business, or just starting out, Sarah’s insights, suggestions and common sense tactics outlined how...

So the holidays are in full effect and Christmas is upon us, 2015 has been a doozy?! Here at AIM we have made some great strides, and are very much looking forward to everything the New Year has in store. So with 2016 looming I thought a prediction of potential affiliate marketing trends to help your business prepare for the year ahead was in order. 1. ARE WE SICK OF HEARING ABOUT MOBILE YET? Well get used to...