Industry Trends

5 Tips for a Successful 2020 Holiday Season

The 2020 Holiday season is expected to look different this year. If you’re trying to figure out what your brand…

3 years ago

Affiliate Marketing: Are Your Social Influencers Playing by the Rules?

When dealing with social influencers it becomes a game of risk management for your program. Are your Social Influencers playing…

4 years ago

Affiliate Marketing: Trust in an Age of Distrust

How affiliate marketers can go beyond disclosure requirements to build trust with their audience through transparency.

4 years ago

Create a Social Media Strategy in 5 Steps

One thing that social media has changed is the way we shop. With ads strewn across different platforms, we are…

4 years ago

Performance Marketing: The World is Changing – Are You Keeping Up?

A new wave of digital marketing trends is entering the global scene and 2020 will be the gateway that connects…

4 years ago

Diversifying Your Affiliate Profile for Better Results

Varying the types of affiliates in your program can assist you in achieving a wide range of Key Performance Indicators…

4 years ago

FTC Disclosure – Why It’s Important

With the incredible growth influencer marketing is seeing, the Federal Trade Commission (FTC) is always making sure the consumer is…

5 years ago