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Escapes.ca Case Study
Travel & Hospitality
Objective

Escapes.ca approached AIM after hearing of their travel and hospitality vertical specialization, and their video SEO expertise. Ranking in YouTube for hyper competitive terms is not easy, and AIM came highly recommended. The goal was to get two of Escapes.ca’s videos ranked in the top 3 YouTube results for the search term “River Cruise” and “River Cruise Europe”.

 

Outcome

Through the design and implementation of best-in-class SEO, and with a creative approach to titles, descriptions and UX, AIM was able to get Escape.ca’s videos ranked #2 and #3 for both desired key terms within three weeks of project start.

 

“AIM provided us with some exceptional SEO and analytics expertise, especially through some challenging Google Updates... They were creative, responsive and thought outside the box to offer new opportunities that helped give us a competitive advantage in a hyper competitive environment. They get my full endorsement for expertise and collaboration.” – Sean Rollinson, Marketing Manager, Escapes.ca