MARKETING STRATEGY

Affiliate Program Evaluation Guide to Growth and Profitability

Affiliate Program Evaluation: Getting Back to Profitability and Growth

The affiliate space is a dynamic, competitive, and fast-paced environment. However, the fundamentals within the affiliate industry remain the same. But what if your affiliate program is no longer thriving? How can you ensure your program is profitable, competitive, and growing alongside the industry?

landing page tips blog article

Landing Pages: How They Can Help You and Your Partners

While each landing page of a website is important, it’s time to think beyond your standard web pages. Creating extra landing pages that house specific products or information can be extremely beneficial. This can be done by adding a blog to your site or a section that is strictly content driven with lookbooks, style guides, infographics, etc. These extra pages allow you more opportunities to get eyes on your brand and products, leading to more conversions.