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CJU Sets the Stage for International Expansion Opportunities


Last month, CJ Affiliate by Conversant (formerly known as Commission Junction) held their annual CJU (Commission Junction University) event in Santa Barbara, California.

 

The best performers in the network from a publisher, merchant and agency partner perspective attended, with the intention of gaining insights into the advancements of Conversants’ technologies, publisher relationships and to collaborate on mutual opportunities.

The AIM team with our client, Extended Stay America.

 

This year’s CJU was no disappointment, and attendees got to learn about new international expansion opportunities, cross device tracking, mobile partnerships, and social influencer & content publisher engagements as a key focus.

 

AIM’s Director of Client Support Services, Kelly Hagen, with some of Conversant’s International and NA account management team.

Between their Keynote by Parag Khanna discussing worldwide trends, economic ecosystems, and how global connectivity is impacting macro commerce, ecommerce trends and affiliate, and their full Global Expo of top international publishers, there was no shortage of people to speak to about international performance marketing opportunities.

 

In meeting with the Agency Relationship Management team, we also came to learn that AIM has officially become one of CJ’s Certified Agencies with three Certified CJ Ambassadors who have met the high standards of expertise required on the network to receive this official status.

 

Photo credit: CJU. AIM’s Director of Client Support Services Networking with Key Partners.

As the world of performance marketing continues to globalize, it’s essential to evolve both technology and relationships that reach, engage and convert strategically targeted global markets.

 

CJU successfully created a foothold to launch into 2018 with new opportunities both within the North American market, and internationally, with publisher opportunities, tracking capabilities and data insights on a global scale.

 

We look forward to attending next year’s event, and seeing what new opportunities and developments are on the horizon.


As the visionary leader of AIM, Sarah is a Digital & Performance Marketing Expert with over 18 years of successful sales and marketing experience. She focused on high value new customer acquisition, strategically profitable revenue growth, and incrementality that drives meaningful results. Sarah is rated a Top 100 Female Entrepreneur in Canada, considered an expert in performance (affiliate) marketing by the New York Times, and lives and breath's her DIGG motto every day: to Delight, Innovate, Grow and Giveback.

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