top of page

Charlie Calabrese
Admin
President & CEO
More actions
Profile
Join date: Nov 7, 2024
About
With a remarkable 15-year track record in performance marketing, Charlie's expertise is built on prominent leadership positions at Awin, Buy.at, and Partnerize. He specializes in strategic thinking and data-driven insights, ensuring AIM’s content reflects industry-leading knowledge and innovation.
Posts (14)
Nov 6, 2025 ∙ 3 min
Affiliate Marketing Newsletters: The Untapped Goldmine for Consistent Growth & Leads
Stop chasing ever-changing algorithms. Discover why affiliate marketing newsletters deliver more consistent, high-quality leads and predictable growth than social media or display ads.
15
0
Oct 2, 2025 ∙ 3 min
Marketing Spend Recalibration 2025: Why Performance Marketing Wins
Global advertising revenues are slowing, but opportunity is still abundant for marketers willing to recalibrate. The shift is irreversible: it's moving away from channels that offer only vague visibility and toward partners who consistently drive real results. Don't cut your budget—reallocate it with confidence into the accountable channels built for this enigmatic new era.
13
0
Sep 29, 2025 ∙ 3 min
AI's Global Shift: A New ChatGPT for Affiliate Marketing Strategy
The NBER study on 700 million ChatGPT users confirms AI is now a core consumer tool, with non-work usage surging past 70%. This means your customers are consulting AI before they click an affiliate link. With 80% of AI queries mirroring content/review models, the time to adapt is now. Get our expert analysis on defining a definitive ChatGPT for affiliate marketing strategy to capture the new AI-native customer journey.
11
0
bottom of page
