Meet Our Team

Founder & CEO

Sarah Bundy

As an award winner (Top 40 Under 40 & Top 100 Female Entrepreneurs in Canada), a recognized expert in the industry by the New York Times, a Top 50 Industry Player several times over, and one of the most sought-after speakers in the Performance Marketing industry, Sarah is the founder and CEO of All Inclusive Marketing. Having spent nearly 20 years in strategic sales and digital marketing growth, Sarah’s passion is in setting the standard of excellence in everything that she does and DIGGing (Delighting, Innovating, Growing and Giving back) every day while she pushes her team to deliver the best possible client experience and partnerships within the industry.

Sarah loves spending time with her family and friends, travelling the world and writing during her free time.

Founder & CFO

Iain Bundy

Iain comes from an investment and operations background of some of the most respected investment firms in Canada. Trained by some of the leading Investment managers in the country, Iain brings organization, leadership, focus and an analytical mind to the table. With many great accomplishments and more than 15 years experience in the financial industry, Iain’s greatest achievement was playing the key role in creating the fastest growing private practice in Investor’s Group 80 year history.

Vice President of Client Services

Jodi Rieger

Jodi joined AIM in 2018 and is a true asset to our Leadership team. As a seasoned digital marketing team leader, Jodi offers over twelve years of experience in performance marketing on both the network and agency sides. She has built and honed her leadership, project management and strategy development skills working with brands like Saks Fifth Avenue, Zipcar, Bass Pro Shops, Extended Stay America and The Wall Street Journal.

Besides being passionate about digital marketing, Jodi is also passionate about her coffee, her friends, her book club, and spending time at home with her family; where you can almost always find a pajama-dance-party in progress.

Senior Account Director

Jason Lilien

Joining AIM in 2015, Jason brings over 15 years of diverse marketing experience to the team. As a strategic and data-driven marketer, Jason has managed all digital and performance-based channels; as well as lead global teams across offline partner programs, PR, and experiential event marketing. He was previously the Marketing Director for Blurb where he focused on international growth, customer acquisition, and brand building. Prior to that, Jason lead offline marketing programs and analytics for TravelSmith (HSN) and Marriott. He enjoys building rock-star teams, geeking around with numbers, and figuring out how to put it all together to build out world-class strategic plans for his clients.

Jason is based in Barcelona, Spain, speaks a few languages, is passionate about the world, and spending as much time as possible in the mountains.

Senior Account Manager

Natalie Filion

Natalie joined AIM in 2015 and has over 7 years of experience working in digital marketing. She is a passionate and driven individual who has successfully launched and managed several affiliate programs for companies in the health & fitness, retail, and travel verticals. Her education in Business, and experience in affiliate marketing, has allowed her to develop a keen understanding of industry best practices and successful strategies that drive winning programs. Her commitment to helping others exceed their goals is what drives her to identify new opportunities for her clients, allowing them to achieve their ecommerce targets.

In her spare time, Natalie can be found reading a good book, attending a yoga class, skiing, or spending time with her family.

Account Director

Jen Watson

Jen joined the All Inclusive Marketing team in 2017 with over 13 years of digital sales and marketing experience. After years in sales and ecommerce, Jen was ready for a change and moved to performance marketing where she established an affiliate program for a gaming startup. Whether building, growing or refurbishing affiliate programs, Jen’s experience combined with a passion for problem solving fit perfectly with program management. Enjoying the social aspect of client management, Jen’s strong relationship skills combined with her passion for analytics and strategy have helped her to develop, shape and grow programs across several verticals.

Outside of work Jen is married with one son. She enjoys entertaining, cooking, travel, cheering on Boston’s teams with her family and she never misses an opportunity to spoil her son, niece or nephews.

Learning and Development Manager

Jules Johnson-Babcock

After a career change from the world of Dentistry, Jules completed a Communications Diploma and began an internship with AIM in the Fall of 2012. Since then, she’s specialized in Social Media and Affiliate Account Management and Onboarding New Client Services. Jules’ previous experience has enhanced her ability to strategize and manage in-depth affiliate programs, often global-reaching, with ease. She enjoys working as part of a team, striving to drive growth across all areas of a program to provide lasting value. With years of experience managing programs within the SAAS, Travel, B2B, and B2C industries, Jules loves building strong relationships with clients and affiliate partners alike.

She’s proud to be Canadian but lives in the UK and will never say no if you offer her cheese! Jules also finds cooking and disaster movies relaxing.

Brand Marketing Manager

Ashley Klotz

Joining AIM in 2017, Ashley’s organized and creative style has truly shined in her work. Juggling all content requests across all brands, her strong communication skills and attention to detail keep her on the ball and up-to-date will all her client’s needs. With over 20+ years working in a variety of customer service roles and environments, Ashley adapts easily to each client and works seamlessly with a diversity of partners, keeping everyone as happy as possible. Thanks to the 10+ years of experience in Content Marketing, Ashley is AIM’s resource for tips, ready-to-post content, and more!

In her spare time, Ashley can be found chasing after her daughter, singing karaoke, sharing ghost stories, and binge-watching shows with her husband instead of catching up on sleep.

Director of Talent and Culture

Chrissy Malukiewicz

From years in corporate operations to a decade in affiliate program management, Chrissy has a broad background of experience. Thanks to this, she understands what it takes to make a company successful – the people. Joining AIM in 2015 to lead a premier program in the travel vertical, she soon realized that her passion was still supporting people and internal corporate initiatives. This made Chrissy the perfect fit to move into the People Success Manager role in 2018. With her friendly, caring, and helpful personality, Chrissy’s positive attitude is contagious and strengthens AIM’s culture while increasing employee satisfaction.

Chrissy is a Florida native and outside of work she can be found hanging out with her two young boys, her dogs, and even some cows.

Business Intelligence and Operations Manager

Mark Goco

Mark joined All Inclusive Marketing in 2016 as a Support Account Coordinator with over 10 years in the Transportation and Logistics industry. Mark is our Vancouver-based Business Intelligence and Operations Manager. He holds a certificate in Marketing Management & Marketing Communications from the British Columbia Institute of Technology. He has a background in event marketing, marketing management, and has collaborated on various social media campaigns. Mark is passionate about identifying issues and providing solutions by optimizing and streamlining processes.

When Mark is not working, he enjoys adventurous activities such as hiking, martial arts training, and downhill mountain biking. He is also a major advocate of delicious food and is always ready with an in-depth restaurant suggestion at a moment’s notice.

Account Manager

Cathryn Campbell

Cathryn joined AIM in the fall of 2019, having gained experience in traditional marketing and was keen to progress her career in the niche world of affiliate marketing. Cathryn is based in North Wales, UK, and holds a first-class degree in English from the University of Liverpool. Aside from her background in marketing, Cathryn spent several years working within the travel and hospitality industry. Her time spent in the industry has given her valuable customer service experience, along with the ability to keep several plates spinning at once with a smile on her face.

When she’s not working Cathryn volunteers for the RSPCA, a UK animal welfare charity and when she’s not there you’ll most likely find her hiking in the rainy Welsh mountains.

Senior Account Manager

Scarlett Dixon

Joining AIM at the beginning of 2020, Scarlett brings a wealth of international experience to her role as Account Manager. Working in New York, China, London, and now based in Vancouver, she continues to provide world-class expertise specializing in affiliate marketing. Her skill set enables her to inspire, support, and deliver strategies that result in profitable partnerships.

Beyond work, Scarlett is an avid adventure seeker traveling to new destinations as often as possible. She loves to ski, dance, try new foods, and laugh until it hurts.

Senior Account Manager

Katey Harrison

Joining the AIM team in 2020, Katey brings her digital marketing experience and creative mindset into the world of affiliate. With a Master of Business Administration alongside a Bachelor of Science in Psychology, Katey possesses a symbiotic understanding of both general business practices as well as human behavioural psychology. Katey enjoys working as a team and building strong lasting relationships.

Outside of work, Katey enjoys photography and spending time with her friends, family, and Olly (her Boston Terrier puppy).

Associate Account Manager

Mbeki Johnson

Joining AIM in 2021, Mbeki’s interpersonal skills combined with his ambitious mindset have forged his way through his digital marketing career. Mbeki brings a high level of expertise to building relationships with a Bachelor’s Degree in Strategic Communication and his past experience in sales and customer success. Also, thanks to his strong understanding of business and marketing metrics to improve KPI standards, Mbeki has an astute eye for analytical data involving revenue.

Outside of work, Mbeki is an active and fun individual. As a former varsity athlete, Mbeki loves to play soccer, work out, and box. He also enjoys seeing friends, enjoys the outdoors, and trying out new breweries across Toronto!

Account Manager

Megan Kelly

Joining AIM in 2021, Megan’s quick-on-her-feet thinking and ability to pivot at the right time has led her on a journey into affiliate marketing. With a background in marketing and managing a large multi-purpose nightclub and music venue, as well as owning a successful craft beer and wine establishment, Megan has the experience to market across multiple channels and manage many ongoing projects within strict timelines and expectations. Megan enjoys working as part of a team and thrives in situations that require an “out of the box” strategy. 

When she isn’t at work you can find Megan playing soccer, exploring the great outdoors, trying new adventurous menu items paired with a tasty craft beer, and traveling to places far and wide.

Associate Account Manager

Makenzie Hall

With a well-rounded education in business, economics, marketing, and art, Makenzie has found many opportunities in a variety of interesting industries due to her devotion to continuous learning. She has worked as a customer service specialist, an affiliate program developer, an eCommerce channel manager, a brand developer, an advocator for non-profits, and a construction business manager. Helping brands grow has always been her guiding light, continually being the most rewarding part of her career. This is why she joined AIM in 2021 as an Associate Account Manager. She loves having the daily opportunity to help partners and clients grow.

Outside of work you’ll find her camping, skiing, rock climbing, or paddleboarding. She also enjoys reading, watching tv shows with strong character development, and exploring colors by painting.

Senior Account Manager

Jennifer Payne

Joining AIM in 2021, Jennifer comes from the intense world of startups – ranging from the angel investor stage to taking a company public. With a strong background in B2B sales, business development, and more recently, working the last 3 years with affiliate marketers from the publisher role, Jennifer brings a fresh perspective with a wide range of experience, aptitude for growth, and passion to the performance marketing world. All this is fostered through her commitment to cultivating strong relationships both externally and internally. 

When not being excited at AIM, she’s even more excited to spend time with her precocious daughter and spirited husband visiting theme parks, going on nature walks, playing board games, or watching anything based on a true story.

Associate Account Manager

Shang Liu

With a passion for marketing and international business, Shang joined the AIM family in July 2021 as a Publisher Development Associate. She comes from a professional background in the international pharmaceutical business and has a Bachelor’s Degree in Business Administration.

Combining her traditional marketing experience with an eye for innovative marketing trends and industry insights, Shang has developed a strategic business understanding of both the dynamic world of digital marketing and the solid foundations of marketing management. She believes in enthusiastically championing the right fit between a publisher’s values with those of their partners at AIM. 

When not at work, she loves to spend hours pouring over classic and contemporary literature, hunting and restoring vintage clothing, and planning her next cross-cultural adventures.

Associate Account Manager

Zana Talijan

Joining the AIM team in 2021, Zana brings experience in client relations, negotiation, strategic implementation, project management, and problem-solving. Zana understands that building a successful client relationship depends on trust and open communication. Her passion for digital marketing and helping clients and partners alike reach their goals has led her into the world of affiliate marketing. 

Zana has a number of passions that include reading, photography, painting, and traveling. She loves spending time with family and friends and meeting new people.

Account Manager

Nate Sielk

Bringing a passion for building relationships while creating and executing strategies, Nate joined the AIM team in 2021. With a background in account management, Nate started working in higher education administration before venturing into startups in eCommerce and marketing. Using his experiences in business development, negotiations, and analytical strategizing, he helped grow and retain accounts; and found new and creative ways to best present brands in their markets by utilizing data with strategy. 

When Nate isn’t working, you can find him trying to get more stamps on his passport and trying new foods. When he’s not traveling, he’s with his friends trying new beers, playing spikeball, or sand volleyball.

Account Director

Mesa Stevens

Mesa joined the All Inclusive Marketing team in 2021 with 5 years of experience specializing in helping companies develop, implement, and optimize their sales and online marketing strategies. As well as, experience in international affiliate marketing growth, leadership, recruitment, and optimization of affiliates and affiliate networks. Mesa’s education in Psychology and her experience have allowed her to develop a keen understanding of industry best practices and thinking outside the box strategically to drive winning programs.

When she’s not working, Mesa enjoys exploring the outdoors with her three kiddos and husband.

Account Manager

Tali Chester

Joining Aim in 2021, Tali comes with over 10 years of experience in the sales and marketing industry and brings an optimistic and creative outlook to the AIM team. She brings with her a wealth of knowledge in the recruitment and development of face-to-face and high-value donors, telemarketing, affiliate marketing, and event fundraising. Skilled at negotiations and relationship building, Tali is often the mediator in group settings.

Originally from London, England, Tali now calls Vancouver home after having traveled around the world helping develop strategic fundraising plans for non for profits. Along with walking her sweet pug, she enjoys dancing, yoga, listening to music, being in nature, and can often be found reading a book in a local coffee shop.

Account Manager

Riley Francisco

Joining AIM in 2021, Riley comes from a background in digital marketing, business development, and client relations in various industries ranging from cybersecurity to nonprofits. Along with managing and growing accounts, Riley has experience in developing marketing campaigns and designing digital content to assist with these strategies. Riley has a passion for connecting people and understands building authentic relationships with transparent communication is key to success. Riley takes on any challenge with an enthusiastic attitude, creativity, and a big smile, making her a valuable asset to brands managing their affiliate programs. 

Outside of work, Riley loves practicing yoga, delving into any creative art projects, hiking along the California coast, traveling to new countries, or enjoying live music with her loved ones.

Account Manager

Anastasia Fisenko

Hailing from Berlin start-ups, Anastasia joined AIM in 2021 and brings over 5 years of experience in performance marketing with a focus on mobile engagement, fintech, and eCommerce. Her previous roles as an account executive sharpened her perception of clients’ needs and strife for delivering the results above and beyond. Anastasia is multilingual and multicultural, giving her a comprehensive grasp of cultural references of international markets, helping the clients explore new opportunities.

Outside of work, Anastasia enjoys listening to and creating electronic music, going to photography exhibitions, and making Friday night dinners for friends.

Associate Account Manager

Kayan Paiva

Joining AIM in 2022, Kayan comes from a background in customer service, social media marketing, and account management. With a diverse skill set, Kayan uses his experience in media and marketing to visualize an outlook for his team and clients. He’s always thinking about the “big picture” and leans in on his passion for team building. Additionally, Kayan’s skills in talent acquisition and leadership will help him connect with others and enhance internal business systems. He believes great communication is the foundation of all successful businesses and wants to ensure the transparency that comes with it.

In his free time, Kayan likes to read/write fiction, practice boxing, and Brazilian jiu-jitsu, and have a cozy night watching movies. He lives on a hobby farm (with pet cows and chickens!) and is slowly learning what it takes to be a farmer.

Associate Account Manager

Holly Hanau

With 5+ years of experience in copywriting and developing strategic marketing plans to grow her clients’ online presence, Holly joined AIM in 2022 after freelancing in content creation. In addition, Holly also has experience in event and community management, teaching English in Europe, and years of bartending and hospitality experience. She loves bringing creative ideas to life and seeing the impact that campaigns make. As a people person, she is excited to use these skills to cultivate partner relationships and support clients in the world of affiliate marketing.

Outside of work you can find Holly reading, listening to podcasts, practicing yoga, and enjoying the beach or hiking in the French Riviera. She is passionate about learning new languages, and all things astrology, and is a writer for an online feminist publication.