Author name: Ashley Klotz

With 12+ years in marketing across a variety of verticals, Ashley brings a robust viewpoint to the creative side of affiliate and partnership marketing. With a knack for writing and her people skills, content marketing, and customer retention have been at the forefront of her success.

Affiliate Marketing “Need to Knows” in Australia / New Zealand Today

This week we interviewed Zane McIntyre, CEO and co-founder of Commission Factory, Australia’s largest affiliate and performance marketing network.   As companies look to expand into new English speaking markets in 2018, we wanted to share more about the nuances of the AU/NZ market, and what both advertisers and affiliates need to know about performance […]

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Mobile commerce & mcommerce the new ecommerce

What You Need to Know About Mobile Commerce and Consumer Engagement in 2018

As the worlds of digital and omnichannel marketing continue to combine, more shoppers are turning to mobile devices to make their buying decisions (and final purchases). To compete, brands will need to become more savvy than ever to provide the best possible user experience both online, offline and cross device going into 2018.   All

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Sarah Bundy at AWA

Affiliate World Asia Brings New Perspective to Global Performance Marketing

by Sarah Bundy This week, two very different worlds of performance marketing combined for the first time when we attended and spoke at Affiliate World Asia in Bangkok, Thailand. It was our first time attending Affiliate World Asia, and we were welcomed to a crowd of over 2500 attendees, many of whom were super affiliates,

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5 Tools to Effectively Measure and Analyze Affiliate Data

The affiliate industry continues to become more data driven year after year. This fact results in managers being tasked with not only qualitative, but quantitative analysis of their programs to maximize gains in an efficient manner. Below is a list of tools that can be used for a holistic, data centric approach to your affiliate

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All Inclusive Marketing at Affiliate World Conference 2017 + $6000 Value Ticket Giveaway

On the 6th and 7th of December this year, Bangkok, Thailand will be hosting 2017 Affiliate World Summit. During this event over 36+ global experts will be covering topics ranging from affiliate partner recruitment to customer acquisition, conversions, customer value maximization and a whole lot more.    Also participating in the event are over 150+ affiliate marketing companies who have been exclusively selected to ensure the highest

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CJU Sets the Stage for International Expansion Opportunities

Last month, CJ Affiliate by Conversant (formerly known as Commission Junction) held their annual CJU (Commission Junction University) event in Santa Barbara, California.   The best performers in the network from a publisher, merchant and agency partner perspective attended, with the intention of gaining insights into the advancements of Conversants’ technologies, publisher relationships and to

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Get Into the Halloween Spirit

Trick or Treat! Get yourself and your readers into the spooky spirit with some of our top affiliate programs. These clients offer perfect-for-Halloween products that are sure to make you scream. Kiyonna Clothing is a top plus-size brand that specializes in sizes 10-32. With special occasion dresses like their Screen Siren Lace Gown, you’ll find style

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