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Affiliate Marketing: Are Your Social Influencers Playing by the Rules?
When dealing with social influencers it becomes a game of risk management for your program. Are your Social Influencers playing by the rules? ...
Affiliate Marketing: Trust in an Age of Distrust
How affiliate marketers can go beyond disclosure requirements to build trust with their audience through transparency....
Create a Social Media Strategy in 5 Steps
One thing that social media has changed is the way we shop. With ads strewn across different platforms, we are able to find new brands, products, and reviews like never before. Stay ahead of the game and follow our 5 steps to a successful social strategy....
Performance Marketing: The World is Changing – Are You Keeping Up?
A new wave of digital marketing trends is entering the global scene and 2020 will be the gateway that connects them to brands who embrace innovation and adapt to it. ...
Diversifying Your Affiliate Profile for Better Results
Varying the types of affiliates in your program can assist you in achieving a wide range of Key Performance Indicators (KPI) from reaching new audiences and converting new customers, to increasing the average order value, or increasing the frequency a customer shops with your brand. ...
BigCommerce Make It Big Interview Recap: Building and Optimizing Your Affiliate Channel
Back in September of this year, All Inclusive Marketing CEO, Sarah, had the honor of participating in BigCommerce’s Make It Big Conference, discussing how to Build and Optimize Your Affiliate Marketing Channel to Drive More Revenue....
Landing Pages: How They Can Help You and Your Partners
While each landing page of a website is important, it’s time to think beyond your standard web pages. Creating extra landing pages that house specific products or information can be extremely beneficial. This can be done by adding a blog to your site or a section that is strictly content driven with lookbooks, style guides, infographics, etc. These extra pages allow you more opportunities to get eyes on your brand and products, leading to more conversions....
Why Compliance is Important for Brand Protection
As we enter the 2019 holiday season, it’s an opportune time to be reminded of the importance of brand protection and compliance. ...