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Selecting the Right Partners to Drive Incrementality
Within each level of the conversion funnel, partners have specialized their ability to convert. Identify them and position them accordingly. ...
Affiliate Marketing: Are Your Social Influencers Playing by the Rules?
When dealing with social influencers it becomes a game of risk management for your program. Are your Social Influencers playing by the rules? ...
Why Compliance is Important for Brand Protection
As we enter the 2019 holiday season, it’s an opportune time to be reminded of the importance of brand protection and compliance. ...