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Selecting the Right Partners to Drive Incrementality
Within each level of the conversion funnel, partners have specialized their ability to convert. Identify them and position them accordingly. ...
Don’t Sleep on Influencers & Bloggers—Why You Need Them
Amidst the COVID-19 crisis, it’s evident now more than ever the importance of content publishers in your affiliate program. They go to work advocating for your brand at a time when a coupon or special offer may simply be overlooked....
